Do Moms Still Want Your Online Classes?

Jul 09, 2020

A few months ago, many local businesses made the smart move to shift their classes, camps, and other offerings online or to a delivery or to-go model.  But now many are wondering if they should shut those options down as their businesses reopen. 

We surveyed moms across the country to find out what they wanted and were a bit surprised by the results.

The majority of moms that took advantage of online offerings, want businesses to keep providing them. 

In fact, 65% say they would continue to utilize online offerings even after the business has reopened.

WHY ONLINE STILL MAKES A LOT OF SENSE

Many moms still aren't comfortable venturing out to classes and activities but want to provide options for their kids. 

Some moms just love the convenience of taking classes from home without having to drive across town and wait around.

Given the continued uncertainty of what lies ahead, it's a good idea to diversify revenue streams and online offerings are a way to do that.  

There are hints that future shutdowns may be headed our way later in the year and if the online side of your business is already running smoothly, you'll be well-positioned to handle whatever comes your way.

If you never jumped on board the online offering train, it's definitely not too late.  Take a look at what other similar businesses are doing and see if it might be a good fit for you. 

Having plan B ready to go in case of new business restrictions or increased COVID fears will serve you well for 2020 and beyond.

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