"Facebook Advertising School was great...
...made it easier to understand and take advantage of all the different aspects that Facebook allows us to fine tune in Campaigns. "
Easy-to-follow video lessons that are custom-tailored for local businesses. Watch the videos or just listen to audio files. Learn how you want, when you want.
Worksheets filled with tips, examples, checklists for every lesson. Use them to follow along, take notes, and take action!
Our students-only Facebook group. Get answers and inspiration from the Hulafrog team, as well as fellow students. Or email us any time. We're here to help!
Facebook Advertising School includes lifetime access to all training & tools:
This lesson will kick off your journey to becoming a confident Facebook and Instagram advertiser. It includes an overview of the course and how to make the most of your experience.
Discover the wide variety of advertising options within Facebook. Take a straightforward tour of both boosting and Ads Manager campaigns. Learn the secrets to achieving the best results from boosting posts to your local audience of parents.
Take a detailed look into the Facebook ad delivery algorithm. This lesson will break down the process into easy to understand and actionable steps so you can work with the Facebook system not have it work against you to maximize your chances of advertising success for your local business.
Discover how to choose the right campaign objective for your local advertising to achieve the results you deserve. Whether you're looking for brand awareness, post engagement, link clicks or more - this lesson will help you understand what objectives work for local businesses.
Increase your results by choosing the right audience for your message. This lesson will walk through local audience targeting, custom audiences and lookalikes as well as identifying what types of audiences will provide impactful results for your campaign.
Without compelling creative, even the best designed ad campaigns can fall flat. From images to videos, this lesson will identify what formats work for local businesses targeting parents online.
Explore the advanced split testing features within Facebook ads and understand whether they can be integrated into cost effective local business campaigns. .
Once your ads are up and running, it's critical to determine how successful they are performing. Discover how to set up the Ads Manager report to provide insight, what metrics to track and what to do next to see continuing improvement.
Ad campaigns don't always perform as expected. This lesson walks through straightforward methods for testing and improving your ad performance with specific tips for local businesses targeting parents.
Finish the course with the top takeaways for local businesses using Facebook and Instagram advertising to reach local parents online in a cost effective and targeted method.
Money back guarantee: If the course isn't what you expected or doesn't meet your needs, simply request a refund within 30 days of purchase.